The quest to be innovative can often leave you feeling stuck between the “want to” and the “how to.” We are the bridge that helps you cross that divide.

We are a `Design and Lateral Thinking` company with extensive global experience in creative problem solving.

We help you grow your business with our human and customer centric-insight driven approach. 

The quest to be innovative can often leave you feeling stuck between the “want to” and the “how to.”

We are the bridge that helps you cross that divide.

We are a Design and Lateral thinking company with extensive global experience in creative problem solving. As your partners, we help you to grow your business with our human and customer centric insight driven approach. 

By looking where others won’t, we infuse humanity into problem-solving and real-life inspiration into ideas and opportunities.

This is the sweet spot where chaos meets clarity and ideas meet action. Find out how we land ideas and innovative solutions that work in your business.

Agencies know their business, corporations know theirs. We have experience on both sides of the aisle.

We blend an insider view with outsider guts. We know how to land ideas that work in your business.

Our clients & cases

the-greenroom-collective-case-study- fast-food-chain

Case Study 1

Here’s how we helped a big fast food chain reach millennials.

the-greenroom-collective-case-study-increased-penetration

Case Study 2

Find out how we increased penetration in an already developed category for a market leader.

the-greenroom-collective-case-study-medical-device-company

Case Study 3

Here’s how we built the 2018+ innovation pipeline for a medical device company.

“My team and I had a great session with John & Guliz, one of the most inspirational workshops we’ve ever had.”

“It triggered many good thoughts in our minds that helped us look at things in a different way, challenging the impossible and breaking the rules of the conventional.”

– George Droumev
Technical Director, The Coca-Cola Company